Frocktober 2024
With a 5 year survival rate of just 49%, Ovarian Cancer is the most lethal women’s cancer. That’s why our founder Dee is passionate this cause and why, each October,...
Our Blog
Pour a cuppa and dive in - the Maiocchi blog is brimming with colour, frocks, and a dash of whimsy.
Our new Lucky Cat Collection xo
Earlier this year I spent a week in Japan and one of my trip highlights was a visit to the Gotokuji (lucky cat) Temple. You see I have always loved...
Our new Name Dropper Collection xo
The story of how her fave beach holiday spot inspired our founder/designer Dee to design our latest collection: Name Dropper: Hello lovely mavens, it's Dee here and I’m excited...
Our Butterfly Kisses Collection xo
The Inspiration behind our latest collection: We're all aflutter for pretty colours and spring frocks! Hello lovely mavens, it's Dee here, Guess what? We've got something super exciting fluttering your way!...
Styling our Truly Madly Collection
Our latest collection, Truly Madly, is like your wardrobe’s new best friend - ready for whatever life throws at you, from brunch with your besties to opening night at the opera. Our...
Our Truly Madly Collection xo
The Story Behind Our Spring Collection: Peacocks, Flowers, and All Things Bright and Beautiful Hello lovely mavens! It's Dee here, and I couldn't be more excited to share my inspiration...