Folk Fairytale
There’s something a little bit magical about getting dressed when colour, pattern and imagination come together. Meet Folk Fairytale - a collection inspired by whimsical folk art, hand-drawn florals and...
Our Blog
Pour a cuppa and dive in - the Maiocchi blog is brimming with colour, frocks, and a dash of whimsy.
My New York City Guide: Where We Stayed, Ate, Shopped & What I Wore
Recently, I was lucky enough to spend a week in New York with my boyfriend and our beautiful friends Alison and Mick. It was a proper whirlwind trip with lots packed...
The Favourites Collection
Say hello to our 'The Favourites' collection, where we’ve delved into our print archive to bring you four of our most adored prints - because true love deserves a sequel. If...
Daydreamers Collection
Step into a daydream where the hydrangeas are blooming, with pieces perfect for swanning about in the garden nibbling on a cucumber sandwich and sipping bubbly with your pinkie...
A Moment in Time: Maiocchi x Michelle Grayson
Some collaborations feel like old friends – familiar, joyful, and always brimming with new stories. That’s exactly how it feels working with Brisbane artist Michelle Grayson from Sprout Gallery...
Frocktober 2025
Hello mavens, it's Dee here... Can you believe this will be my 8th year frocking up for Frocktober?! Every October I pop on a frock a day (easy for me,...