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Why we love Lenzing ECOVERO™



At Maiocchi, we not only love designing colourful frocks that look amazing and feel fabulous to wear, but we are also committed to minimizing our impact on the planet.

That’s why - when we can, we are moving towards using fabrics that are more sustainable and kinder to the planet.


What is Lenzing ECOVERO™?


Lenzing is a company based in Austria, that sources plant materials for ECOVERO™ from certified and sustainably managed forests. 

Lenzing Viscose is made from sustainably sourced wood pulp, thanks to the closed-loop manufacturing process, which recovers and reuses more than 99% of the chemicals used in the manufacturing process. 

Why we love it (and why you will too)

So, it’s sustainable, breathable, and oh so comfortable to wear and easy care as it can be gentle cold machine washed.

Lenzing ECOVERO™Viscose has a luxe look and feel that drapes beautifully, so it works wonderfully well into the full swishy styles that we love to twirl in.

 

It’s also long lasting and easy to care for (it's machine washable!) and will stand the test of time - so you will get the most out of our bright colours and prints which will stay looking fabulous after many wears and washes.

 

It’s breathable and beautiful - this is one of those fabrics that just breathes. Whether you’re dashing from the office to cocktails or dancing the night away, this fabric will keep you feeling cool, comfy, and collected.


Made from renewable wood and produced with way less impact on the environment than regular viscose, this fibre ticks all the eco-boxes.

At Maiocchi, we’re all about clothes that make you feel amazing - and we think that starts with what they're made of.

That’s why you’ll find Lenzing Viscose throughout our collections: it’s better for the planet, better for your wardrobe, and better for those “where did you get that dress?!” moments.