we celebrated our summer collection 'forever in blue' and all of the fabulous women who wear our frocks, with a little soiree in our paddington store.
we thought we'd introduce you to some of our most fabulous maiocchi ladies, who took to the catwalk as our super models for the day.
we really are very lucky to be dressing some of the most clever, fabulous and fun ladies in all of the land.
emma works in project management and community engagement. she loves exploring local markets and discovering new designers and creative people. in her free time she likes going for outdoor hikes and travelling! after getting started with her fist modelling gig at maiocchi she is venturing into curve modelling – you can follow her on instagram - @hardly_em
when did you buy your first maiocchi dress?
i won my first maiocchi frock in a competition last year, and have been a convert ever since.
describe yourself in 3 words…
snacky. adventurous. excited.
which is your fave dress from the ‘pretty please’ collection?
the wide blue yonder dress in indigo. it is super comfortable and you can wear backwards, how many other dresses can do that!
what’s the best place or occasion you have worn a maiocchi dress?
definitely weddings, but i also love to wear my maiocchi frocks to work and look fabulous on any day of the week!
what would you like to see maiocchi feature on their upcoming prints?
well i just love the little details that go into the prints, i love finding little cats and pointing them out - also pockets on everything!
the blow dry room for the models beautiful hair do's
sally williams beauty for the models lovely make up
kate luke photography for the amazing pics