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Maiocchi Blog

Our 'California Roll' Soiree'

Our 'California Roll' Soiree'

We thought you might like to take a peek at the snaps from our recent in store event. We celebrated our 'California Roll' collection in our Paddington store with a lovely bunch of gorgeous Maiocchi ladies... and oh what a night it was!

This collection is inspired by Japanese streetwear and in the words of our designer Dee, “It’s Geisha meets Barbie but for grown-ups who like to look elegant but also like to have a bit of fun with their fashion”

Our gorgeous friends and Maiocchi models Stacey McGregor and Lily Riek hosted the evening and a Q&A with Dee.

A fashion parade featured our very own Maiocchi ladies, all varied in age and shape, modelling our latest frocks. We were tickled pink to see so many of our guests wearing their favourite ‘vintage’ Maiocchi pieces from collections past.

Guests were treated to Japanese canapes and a signature ‘Harajuku’ cocktail, concocted with lychees and strawberries, especially for the ‘California Roll’ collection.

In keeping with the theme, bowls of ‘kooky’ Japanese candies and snacks were served as dessert.

A fabulous night was had by all and we are looking forward to our next launch in July xo