'The Sweet Life' Collection

Introducing 'The Sweet Life'

For those of you who know me, you will know what a sweet tooth I have...

and so I have wanted to do a print filled with sweet treats for a while now!

Enter our new 'The Sweet Life' Collection! This new collection is filled with vibrant colours, sweet treats (hand drawn by a local artist)

& of course oh so fabulous fits.

I enlisted the help of local Brisbane artist Julie Tomaszewski, who we have worked with before on our 'Bloom' & 'Marvellous Mavens' Collections. Julie is a talented artist, interior designer & teacher, whose work specialises in stunning watercolour pieces.

I asked her to sketch us some oh so cute desserts, such as cupcakes & macarons, for us to turn into a fabulously sweet filled print. Julie's colourful dessert illustrations and our Maiocchi frocks are a match made in heaven and work beautifully together. We couldn't be happier with the end result.

We also decided to do a few frocks in a matching gingham print,

which is filled with all the colours of the rainbow,

and matches in seamlessly with our sweet print.

With the weather warming up, and the party season fast approaching,

this collection is filled with pieces that will brighten up every room you

walk into, and be perfect for any occasion!

We hope you love the collection as much as we loved making it.

This collection drops this Sunday, the 8th of October, at 7pm (AEST), but we are giving our private Facebook Mavens group early access at 6pm. Be sure to keep an eye on our socials in the next few days for sneak peeks & talk throughs of this new collection!

For all of our local Mavens, we are doing a launch party for 'The Sweet Life' in our Brisbane city store, on the 8th of October. We would love to see you there, for an afternoon of fashion, champagne & sweet treats!

lots of love,

Dee xo